Theluji is a Swahili word for “snow”. The theme of the Rwenzori-Theluji (snow) festival is “celebrating diversity around the Rwenzori snow mountain as a potential for sustainable trade and investment development by showcasing real solutions and opportunities” The Festival presents opportunities for sustainable trade and investment development by strategically positioning Kasese as a logistical hub for trade and investment in the Rwenzori region, Uganda as well as Eastern Democratic Republic of Congo (DRC).
This will be achieved through turning around the industrial park in Kasese district as a strategic border market and one business center making Kasese the epicenter of Uganda’s logistical hub for trade and investments and enhancing the promotion of strategic players such as Uganda airlines in tapping into the DRC air travel clientele. Rwenzori region and its proximity hosts a number of tribes involved in various activities ranging from business, crop production to cattle raring harnessing the natural beauty and resources endowment along the wildlife and other natural resources. Both activities provide raw materials to trade and investment ventures and contribute to household income and economic development of the region and country. Besides, culture is embraced through trade, business and investment, nature and ecosystems biodiversity conservation, and promotes peace and coexistence and economic empowerment.Rwenzori Theluji Festival Components
Tourism, Investments convention & Expo
Investors and suppliers, researchers and policy makers who will showcase business ideas, goods and services, products.
Rwenzori Marathon
An international marathon on the first weekend of September as a key activity bringing participants from all over Uganda.
Cultural Exhibition
Showcasing various cultures that promote sustainable tourism business ranging from food, dressing, music dance and drama & naming to mention but a few
Miss Tourism Rwenzori Contest
Investors and suppliers, researchers and policy makers who will showcase business ideas, goods and services, products.
Greening Kasese
Tree planting exercise will flag off the general planting season as an effort to conserve biodiversity and greening of Kasese tourism.
Pre-festival activities
Radio talk shows, Television talks and physical meetings will be conducted with stakeholders, suppliers and participating community.
Post festival evaluation
Held to assess the progress and drawing lessons for the next year’s event since this will be an annual activity for KTIF
Festival Duration & Date
Happening every first week of September as a precursor event to celebrating the World Tourism Day.
Participants of the festival
investors and buyers, researchers, academia, politicians and policy makers. women, youth and the general community
Festival Management and Administration
Radio talk shows, Television talks and physical meetings will be conducted with stakeholders, suppliers and participating community.
